Bachelor of Design (Multimedia Design)
Program Overview
The Bachelor of Design (Multimedia Design) prepares students to create visual, interactive, and digital media content for communication, entertainment, and branding. Students gain expertise in graphic design, animation, web design, user experience (UX), video production, and interactive media, equipping them to contribute to Sarawak’s creative industry, digital economy, and cultural innovation under PCDS 2030. The programme includes Work Integrated Learning (WIL), ensuring students gain real‑world industry experience before graduation.
Category & Alignment
- Academic Discipline: Design & Creative Arts
- PCDS 2030 Alignment Area: Creative Industry / Digital Economy
Study Duration
- 3 years (full‑time, on‑campus)
- Standard completion time: 6 semesters
- Extensions or repeated subjects are not funded under FTES
Admission Requirements
- STPM / A‑Levels / UEC with strong passes in relevant subjects (e.g., Art, Design, ICT)
- Foundation or Diploma in Design/Creative Arts/ICT with minimum CGPA ≥ 2.5
- IELTS ≥ 6.0 / TOEFL iBT ≥ 75 / MUET Band ≥ 4
- Anak Sarawak (MyKad “K” status), first bachelor’s degree, full‑time enrollment, no other scholarships or loans
Career Pathways
- Multimedia Designer
- Graphic Designer
- Animator / Motion Graphics Artist
- Web & UX Designer
- Creative Director
🎯 Target Employers in Sarawak
- Creative & Media: Local design studios, advertising agencies, creative startups
- Digital Economy: Sarawak Digital Economy Corporation (SDEC), ICT firms
- Education & Culture: UNIMAS creative labs, Swinburne Sarawak design centres
- Entertainment & Branding: Local production houses, cultural heritage projects, tourism branding initiatives
Estimated Local Salary Benchmarks (Monthly, RM)
| Career Stage | Typical Job Title | Salary Range (RM) |
|---|---|---|
| Entry Level (0–2 yrs) | Graduate Multimedia Designer / Graphic Designer | RM 2,500 – RM 3,200 |
| Mid Level (3–7 yrs) | Animator / UX Designer | RM 4,000 – RM 6,500 |
| Senior Level (8–15 yrs) | Senior Designer / Creative Manager | RM 7,000 – RM 10,000 |
| Executive Level (15+ yrs) | Creative Director / Head of Design | RM 12,000 – RM 18,000 |
